In today’s modern marketing world, online and SEO approaches seem to be the kings and queens of the field. However, old-fashioned advertisements still have benefits that online do not. Does that seem unlikely? Then think of printing outdoor billboards with high-quality large format printing. Doing so will give you a surprising number of benefits that will help your company thrive.

Outdoor Advertising is Still Necessary

When you drive down the road, you probably still see plenty of large billboard advertisements. That’s because companies still find success with this approach, as billboards have a broad range of benefits that other advertising methods do not possess. Just a few of its advantages include:

• Find People Who Don’t Go Online – Though it might seem surprising, there are still many people who do not go online or use online advertising methods. Billboards and outdoor marketing help.
• Focus on a Broader Audience –

A franchise opportunity might be perfect for you if you have an entrepreneurial spirit and live in a busy neighborhood. However, you must ensure that you have the characteristics and qualities of a franchisee if you want your venture to be successful. These are four of the qualities you should have if you would like to succeed:

Excellent Communication Skills

One skill you will need to run a burger franchise is excellent communication abilities. You’ll have to know how to communicate with your employees in a way that boosts their morale and motivation. You’ll also have to deal with many customers throughout your workdays. Some of those customers will be pleasant, and some of them will be unkind. Therefore, the scope of your communication skills must include handling difficult personalities and resolving conflicts that may arise between your employees, customers, or leadership staff members. This might be the perfect … Read the rest

ROOQ Boxing technology delivers sophisticated performance data via sensors, app and online portal.

Global technology solutions provider Arrow Electronics and ROOQ, an innovator in sports measurement and analytics technology, have teamed up to create the ROOQ BOX, a sensor technology that enables boxers to monitor and review their performance using data that was previously only available under laboratory conditions.

ROOQ BOX comprises a pair of sensors worn within a strap on each wrist. The sensors record the movements made during boxing activity. The data is then analysed in the accompanying ROOQ App and cloud using machine learning algorithms to provide a precise record of the session. Using this information, boxers and trainers can create a detailed picture of the training session including punch count, punch speeds, variability and punch force. The algorithm has been trained to identify eight different types of punches and to automatically categorize these while filtering out … Read the rest

By monitoring the temperature of new concrete pours in real-time, infrastructure is built to last.

Soracom, Inc., a global provider of advanced IoT connectivity, today announced it has partnered with EXACT Technology Corp., a leader in concrete monitoring technology, to help build the infrastructure of the future.

Utilizing Soracom’s IoT connectivity solutions, EXACT can simply and reliably ensure that the concrete used to build highways, bridges, dams, buildings and other large infrastructure projects cures properly and is built to last.

EXACT monitors $20B+ in private and public construction projects for clients globally, creating data-driven solutions for precasters, infrastructure constructors, and other large users of concrete. EXACT’s purpose-built cloud-based solutions help clients collect, organize, report, and leverage essential data to increase revenue, decrease costs and improve quality.

The first seven days of the concrete curing process are critical. The temperature of the concrete needs to be maintained consistently throughout the weeklong … Read the rest

Key findings of the research include:

• The IoT platforms market exceeded forecasts, growing 48% between 2015 and 2020, according to IoT Analytics 2021 market report on IoT Platforms.
• Many large multinationals have adopted IoT Platforms in recent years.
• Microsoft and AWS have emerged as frontrunners in the market.
• IoT platform architectures and business models have undergone large changes.

IoT Analytics, a leading provider of market insights and competitive intelligence for the Internet of Things (IoT) and Industry 4.0, this month launched a 230-page market report examining the IoT platforms market size & outlook 2021-2026 and found that the market has grown into a mature $5 billion market over the last five years.

The growth is driven by the adoption of large enterprises and increasingly dominated by hyperscalers.

2015 -2020: THE STORY OF A MARKET TRANSFORMATION

Five years ago, when IoT Analytics forecasted that the IoT platforms market would have a … Read the rest

Support for AS923-4 enables new low-power asset tracking applications across Israel.

Digital Matter, a global leader in GPS and IoT hardware development, today announced the latest updates to its LoRaWAN® radio stack including support for the AS923-4 region, which was recently authorized for LoRaWAN device use in Israel.

According to the LoRa Alliance®, until recently, “authorizations in Israel were for trials, with several cities in Israel conducting pilot network deployments. This new spectrum allocation provides certainty and confidence to the Israeli market that full commercial LoRaWAN deployments are open for business.”

“We developed our own LoRaWAN stack, optimized specifically for low-power operations, low latency, and global adaptability,” says Ken Everett, CEO and Founder, Digital Matter.

“Robust and flexible, owning our own stack means we are also well-positioned to adapt very quickly to updates to the LoRaWAN standard, as demonstrated by how rapidly we were able to support the new

Octave all-in-one solution enables company to launch in less than five months a ground-breaking water quality analyzer for accurate, real-time information.

Sierra Wireless today announced that Aquamonitrix® is using Sierra Wireless Octave, the all-in one edge-to-cloud solution for connecting industrial assets to the cloud, to enable its ground-breaking water quality analyzer to provide accurate, real-time information on nitrate and nitrite levels in fresh and effluent water.

Octave Provides Real-Time Continuous Information, Speeds Time-to-Market, and Reduces Costs

Working in conjunction with Sierra Wireless and Sierra Wireless’ partner Linkwave Technologies, Aquamonitrix Ltd – backed by the resources of its parent company T.E. Laboratories (TelLab) – has been able to use Octave to develop a new remote monitoring IoT application that enables water managers to react immediately to nitrate-related pollution events, helping them to avoid fines, environmental damage, and reputation loss. The application also allows for near-continuous monitoring, so that episodic pollution … Read the rest

Goal Is to Save More than 10 Billion Liters of Water In Residential and Commercial Buildings by 2024.

Kerlink, a specialist in solutions dedicated to the Internet of Things (IoT), and WEGoT, a provider of wireless, real-time water-management systems, today announced they are partnering to expand and accelerate adoption of WEGoT’s solutions to help address serious water shortages in India.

With a population of more than 1.3 billion, almost one-fifth of the world’s population, India faces ongoing challenges providing adequate water for residential and industrial consumption. NITI Aayog, a public-policy think tank of the Indian government, forecasts the country’s water supply will meet only half of demand by 2030.

Designed for facilities ranging from hotels, hospitals and factories to high-rise residential buildings, WEGoT’s Aqua IoT-based solution monitors water-supply systems by tracking detailed consumption data via its highly accurate, ultrasonic sensors that measure water flow, pressure, and quality, and transmit the … Read the rest

• 1NCE IoT Flat Rate now with up to 1 Mbit/s bandwidth for IoT connectivity
• Shorter transmission times enable longer battery life for sensors
• New data rate available immediately for existing and new customers

1NCE, the world’s first full-fledged operator of IoT network services, is increasing the maximum available data rates for cellular device communication in the Internet of Things for new and existing customers from 128 kbit/s to up to 1 Mbit/s.

All customers benefit immediately from the new bandwidth, benefitting especially those working on IoT projects that require energy efficiency.

Connecting sensors for smart applications in the Internet of Things is – unlike in the consumer environment – less about high data rates and more about broad availability, short latency, and long lifetime in the field. Simple sensor data such as coordinates, temperature, humidity, filling level or velocity can be transmitted quickly even at low data rates.

With 1NCE, … Read the rest

• ASOCS’ industry-first 5G “private network in a box” includes the Telit FT980 industrial data terminal, network core, access, radio, SIM cards and management tool.

• Fully configured evaluation kit delivers ready-to-run private standalone (SA) 5G Industry 4.0 applications for enterprise systems integrators, manufacturing IT departments and more.

Telit, a global enabler of the Internet of Things (IoT), today announced a partnership with ASOCS, a leading provider of virtual Radio Access Network (RAN) solutions, that enables enterprises, systems integrators and others to quickly develop and deploy private 5G networks for Industrial IoT (IIoT) applications.

Featuring the Telit FT980 industrial data terminal, ASOCS’ new 5G SA Evaluation Kit provides all of the 3rd party off-the-shelf hardware, software and services necessary for enabling a private 5G-powered Industry 4.0 applications.

Available immediately, the ASOCS 5G SA Evaluation Kit is a fully configured, turnkey network in a single box that includes:

• The Telit FT980 industrial data